Freelance UX Designer London

I'm Ben Ellis, a freelance UX Designer with over 20 years experience in digital advertising and technology.

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Mulberry Mobile Navigation Redesign

Improving usability, discoverability and conversion for luxury fashion brand Mulberry.

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McKinlay Kidd Responsive Website

A complete website overhaul for award-winning, Glasgow-based tour operator McKinlay Kidd.

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McKinlay Kidd Responsive Website

A fully responsive website redesign and build for award-winning, Glasgow-based tour operator McKinlay Kidd.

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The X-Factor FX Star App

Developing a creative new UX approach for the The X-Factor's FX Star App. 

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Brand Experience

Just a few of the brands I've worked with over the years.

Mulberry, Carolina Herrera, Jaguar Land Rover, WWF, John Lewis, Avnet, Channel 4, Talk Talk, BT

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UX Design Services

My services include research, strategy and interaction design.  I work remotely and in-house across London, Europe and beyond.

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Research & Strategy

I develop robust UX strategies that meet client's business goals and customer needs in a constantly changing digital landscape.

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Information Design

I help client's better organise their content by createing solid information architectures, intuitive taxonomies and logical user journeys.

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Interaction Design

I craft memorable digital experiences through well-structured, usable interfaces and thoughtfully designed interactions.


Kind words from clients and colleagues describing their experience of working with me.

Robert Kidd Profile Photo
Robert Kidd
Founder McKinlay Kidd
“We first worked with Ben nearly 15 years ago when he designed our new company's very first website. It is a testament to the quality of service and creativity he offers that he is still a valuable business partner.”
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John Gibbard
"Ben is a methodical IA whose work unashamedly leans toward the visual design end of the spectrum. His documentation is arguably among the best I've seen."
Andrew Cowley Profile Photo
Andrew Cowley
Growth Strategy and Innovation
"I can recommend Ben very highly. He is very conscientious and attentive to detail around design itself, but also has a bigger-picture view of what we were trying to achieve as a business."

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