Phones 4U competitor analysis
We helped Preloaded conduct a competitor analysis for a telecoms retailer.
Following on from the successful delivery of the IA for the Arts Council, Preloaded ask us to conduct a user experience and competitor analysis for a speculative piece of work for Phones 4U.
As part of the 2 day piece of work, we analysed and documented the elements of user experience for the following websites:
- Phones 4 u
- Dialaphone
- Orange
- O2
- Carphone Warehouse
We then delivered a user experience analysis/competitor analysis document as part of their pitch documentation.