BT Vision IA
We helped Crayon London develop the information architecture for BT Vision.
BT Vision is a leading digital TV provider, delivering a flexible digital TV service to customers through their BT Total Broadband connection. BT wanted to create a new microsite on the BT.com platform to improve the sales of BT Vision. Crayon London asked us to help develop the information architecture for the project.
The deliverables included:
- Competitor analysis
- Fallout report
- Weighted sitemap
- Content architecture
- Page description diagrams (PDD)
- Wireframes