Posts tagged: Website audit

BT Fon redesign

April 29th, 2008

Overview

BT partnered with Fon to create a unique service that allows BT Total Broadband customers to share a portion of their wireless connection with the wider internet community. The idea is that you can connect free of charge when you are out and about rather than using a pay-as-you-go wireless service. BT already had a very basic web presence for the BT Fon service, but they wanted to improve the user experience by improving the site IA, content and site design.

BT Fon

Deliverables

  • Website audit
  • Sitemap

Client goals

To create an online community centred around the BT Fon proposition and increase the number of people signing up to the service.

Challenges overcome

Working to tight deadlines and limited budget the challenge was to create quality IA deliverables and insight.

Direct Marketing Association website audit

April 4th, 2008

Overview

The Direct Marketing Association wanted to redevelop their existing site to improve the accessibility and findability of information. I undertook a competitor audit with the view to establish what others were doing within the sector. A content inventory was also produced with top level recommendations to improve accessibility and usability.

dma

Deliverables

  • Competitor analysis
  • Content inventory

Client goals

Improve accessibility and findability of information and to update the look and feel of the existing website.

  • Budget: £10,000